“Are You RV Safe?”, a national RV road safety campaign to address alarming rural road statistics
In response to the alarming statistic that two-thirds of road deaths in Australia occur on rural roads, a new national RV road safety campaign has been launched to address this critical issue. Spearheaded by Madventure in collaboration with CMCA, rvSafe, and the Australian Government, this campaign aims to enhance road safety for RV drivers and reduce fatalities on our roads.
The campaign will be broadcast across various platforms, including television, YouTube, social media, and major RV-related publications, to effectively reach both RV enthusiasts and everyday drivers.